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Industry Leaders Promote Green Design in Electronics
Highlights from the
Low Power Industry Panel at CDNLive! 2008
Electronics have found their way into almost every aspect of our lives. Semiconductor chips run everything from computers to coffee makers. And more of us use more electronic products than ever before. Families that once shared a single computer now have multiple computers and similar devices like games and set-top boxes.

All of these individual devices take electricity, and the Internet adds a new dimension to this power-consumption challenge. Each time someone makes a web search, sends an email, or pays a bill on line, a lengthy chain of network and server equipment burns energy to send, process, and retrieve the response. These computers also generate heat, which means the datacenters that house them must be cooled by power-hungry air conditioning systems.

Today energy efficiency is not just a product differentiator, such as long battery life on a portable product. It’s an environmental challenge and a financial concern. The chips inside our computers, appliances, and networks are an unseen and untapped opportunity to make a big difference. Cadence is a leader in providing the necessary holistic design environment to create energy-efficient chips and systems. To promote power-efficient design, Cadence sponsored an industry panel at CDNLive! Silicon Valley 2008 and hosted the PFI Low-Power Design Summit, attended by 250 engineers.

Low Power, Green Power and the Future of IT
Industry Panel at CDNLive! Silicon Valley 2008
Industry leaders have already been discussing the possibilities for power conservation in electronic products—the need for new methodologies, infusing power information early in the design cycle, the role of IT, and the benefits of strategic partnerships.

At CDNLive! Silicon Valley 2008, Cadence invited the media to a panel discussion on energy-efficient design. Technology experts from the electronics industry, the venture capital community, business leadership groups, and the academic arena addressed the challenges of green design and pointed to emerging opportunities.

PFI Low-Power Design Summit
A Conference on Energy-Efficient Design
Cadence recently hosted the Power Forward Initiative (PFI) Low-Power Design Summit, a day-long conference on energy-efficient design attended by 250 engineers. Technology experts discussed how low-power opportunities are now at the system level, where tradeoffs can be made, and stressed the need for accurate leakage modeling.

Further reflecting that the PFI’s focus has shifted from developing and validating the Common Power Format (CPF) to the practical use of low-power solutions for design, attendees enjoyed a “going green” panel. Participants agreed that energy-efficient design is not only necessary to spare the planet’s precious resources, but is also in the best interest of electronics companies—especially in the Silicon Valley. Power-hungry datacenters, required to support Internet traffic, will continue to consume more power unless the semiconductor industry comes together to find solutions.

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