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Wrapping Up 2009 With Some Reflections

Comments(0)Filed under: Low power , ASIC, logic design, ECO, C-to-Silicon, 2009 reflections

As many of my customers mentioned and no surprise, 2009 was a tough year.  Regardless though, designs continued to get pumped out the door by aggressive design teams, putting products in eager customer hands.  I constantly get mesmerized by the number of people who are buying iPhones, including co-workers.

Here are just a few highlights from the digitial perspective for 2009 (in no particular order):

  • ECOs continue to be a priority.  For all of 2009, Conformal ECO was being used almost everywhere.  ECO automation has become a necessary option for the ASIC flow.
  • Low Power design and verification - getting more mainstream, seems like everyone is at least learning (even if they aren't using it immediately).  No one wants to be left behind for LP.
  • Front End Digital Design Community Forum -- We held this special R&D event again in November.  Lots of good customer feedback, I look forward to this customer event in 2010.
  • Early Chip Planning - starting the decision making pre-RTL - automation in this area gathered quite a large interest, according to my worldwide travels to different customers.
  • C-to-Silicon technology (new higher level abstract stuff) continues its momentum.  I had a chat with one of my big customers who said C was going to be a big part of their strategy soon.
  • Synthesis continues to evolve, with more intelligence put into the flow up front with respect to physical implications.

And that's it in a nutshell for 2009 from my view as an engineer working day-to-day with many customers 

Best wishes to you all and have a great happy New Year!

Kenneth Chang
Engineering Manager, CPS Division


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